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Google Search Now Lets You Find Live Sports and TV

Sam Arnold

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Google Search can now tell you where to watch your favorite NBA and MLB teams, as well as recommend you live TV shows.

With a wide variety of cable and streaming services available, sports fans might have trouble knowing where to watch their teams play. Some channels may carry a delayed broadcast, while streaming might show a live feed. Luckily for fans, Google is rolling out a new Google Search feature to help find live games. 

Google Search for Sports

If you’re an NBA or MLB fan, you could just type in your request in the Google Search bar. Type “where to watch the Lakers game today,” and Google will give you a list of TV channels hosting the live game. Even just a general query like “Mets game” and Google would still tell you where to watch it through a “Live on” button.

In the Gizmodo report, Google says the service is only available for the MLB and NBA for now. The company does plan to add more pro sports leagues to the service in the future. While Google Search only shows available TV broadcasts now, the company also says it plans to add digital viewing options.


For Movies and Live TV

In 2019, Google had rolled out a recommendation tool for Search. With this tool, a simple “what to watch” search can get recommendations for several movies or TV shows. Now, the company is also adding live TV shows from cable and broadcast providers to the tool. 

Google Search for Streaming

A simple “what to watch” or “good shows to watch” query will also reveal options for live and streaming shows. If you’re planning a night of binge-watching, you could even check which of these shows are “On TV now” or “On TV later.” 

With this update, Google hopes to bring content to everyone’s homes. 

Arnold is a senior British tech reporter at Tekrati. Before joining Tekrati, Arnold worked as an editor for his University Newspaper, writing sharable content for a student audience. Sam loves movies, running, and anything written by Oliver Sacks. The drink he chose is tea, which he does not recommend in large quantities.

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