If there is one thing that most websites are useless without, then it has to be the content. Writing is the king of any site, and it is not just any writing but relevant and easily understandable writing. Blog posts are also part of the website and even for search engine optimization (SEO). When you want your website to rank high in a search engine like Google, then you need to have a well-written blog post to back them up. It is like making the reader comprehend the content and enjoy it thoroughly. Most SEO techniques are based on blog posts, and there is a way and structure to write them.
Often people think that writing for SEO and general blog writing are two different things, but they are not. When you are using the SEO services company, then you do not need to worry about writing a killer article or how to fit your site in the article as they have pro writers to help them do so. However, a few things make the entire post superficial and not interesting, and readers would not read and share with their friends.
To help you write an SEO-friendly blog post and be enjoyable at the same this article is going to share handy tips and tricks to do so.
Easy tips and tricks for an SEO-friendly blog post:
When you have a website, it wants to be visible to potential customers, and one of the easiest ways is SEO. There are two main goals 1- get a high ranking in the search engine and 2- make it easy for everyone to read. Using the right techniques and phrases to attract users and make more conversions would be best. Following are some handy tips to write an SEO-friendly blog post and also get more website visitors:
Know your audience:
This is the very first step in writing a comprehensive SEO-friendly blog post. You have the keywords, and you have to use them to get to the targeted audience. You need to think about the message you want to communicate and to who you want to convey it. Like if you are offering a rental service, who are your potential clients; are they young? Are they professional? Answer these questions in your head, and you will have a clear idea of what you will write. Also, it is important to research the company and the services they are offering because that will also be a driving factor for your writing.
Structure of the article:
It is essential to have a clear structure of your article because it will help the readers understand and comprehend as they go. A general rule of thumb is that your article must have:
- A clear and comprehensive introduction
- Few body paragraphs (with headings to guide readers)
- Summary of your article
You can divide the word limit between these sections, but it is best to take a single idea and then explore it throughout the article. When you have too many ideas, it will confuse the readers and make your writing less persuasive.
Use headings and subheadings:
Once you have the post’s keywords and structure sorted, the next is the actual writing. Use the essay rules that the article must have a thesis statement, and there should be proper paragraphs and headings where required. The headings look nice when you visually see the article, but they also guide your readers. Keep the sentences short and concise. Proper grammar is crucial because there is no point in writing something that is jargon to most people. Even you can implement some keywords in subheadings to make the input more seamless.
Employ transition words:
When you are shifting from one paragraph to another or from one idea to another, transition words make the shift easy. It helps people see the relationship between ideas or paragraphs. There are so many words that can make the most powerful such as firstly, first of all, in addition, moreover, on the other hand, for instance, to start with, to sum up. If people read the, to sum up, they will instantly know that you will conclude your article or offer some sort of summary. Most readers will get a better idea, and they can even jump to their required section with the help of transition words.
Keyword and linking:
When you are writing for SEO, then you know that there will be a keyword, but there is a limit to how many times you can use the keyword. You do not want to overdo it because it makes the entire article boring and less readable. Like a human, Google can also understand the content stuffed with keywords, and it will not be helpful. Instead, be smart and adjust the keyword like regular content.
Another important thing to keep in mind is that you have some blogs up when you are constantly writing. You can add links where relevant to your old articles, which will strengthen your post because it shows that you have covered the topic from all aspects. This strategy is known as internal linking, and most experienced SEO companies such as spiralclick.com do this to enhance their ranking on good and have in-depth articles.
Final words:
Blog posts are the key to SEO, and they should be written with a lot of thought and understanding of how Google works. Just like Google is becoming smart, your writing has to be smarter. Anyone who is in the industry knows the importance of a great blog post and how it can impact the conversions and overall ranking of your business. Think like that when you read a good post; what do you do? You share it with friends and family. Exactly, you want how to write an SEO-friendly content, be relevant, and get more likes and shares. Use the tips mentioned in this article to enhance your writing and maximize your SEO ranking!
