Author: Rob Sterling

The recent pandemic has disrupted almost every sector on a global scale. We are suddenly in a world where auto makers are building healthcare equipment and luxury goods makers are producing hand sanitizer. Most organizations have been forced into sudden survival mode and challenged to adjust to continually unpredictable dynamics. Mass disruption has led to rapid abandonment of established sales targets, marketing strategies, and predictions about how quarterly numbers might pan out. The current situation has had inconsistent cascading effects on nearly every industry. While some businesses have shut down completely, others are trying to keep up with rapidly changing…

Our day-to-day lifestyle has significantly changed in this new reality created by the COVID-19 pandemic. Regardless of how tech-savvy you were before, you – like everyone else – now depend on digital tools to manage both your personal and professional life. A lot of these products, services, and platforms did not exist or were only available to a select audience before the pandemic. Many were considered too innovative or “nice to have” but not necessary. But think about all of the elderly people staying connected to their loved ones through video platforms, the average families using delivery apps for groceries,…

Like every year, LuxLicht, a big electric utility company in Germany, is holding its annual board meeting. It’s been a tough year for LuxLicht so far, and everyone feels the pressure of a more dynamic, complex, and data-driven environment. Every board member faces challenges in their specific area of responsibility and addresses them during the course of the meeting. Alex, the CFO of the company, starts the meeting with an overview of hard facts regarding the financial situation. He points out that costs for aging infrastructure, grid expansion, and system integration for renewables are still rising heavily. The limited budget…

Brazilian model Paula Weckerle may have landed in the modeling industry due to her striking looks, but she’s standing out from the crowd for a whole other reason. While many models focus on fame and followers, Weckerle’s goals and passions run much deeper; coming from the heart and the mind, rather than her statuesque form. She’s using her background in Psychology to not only help other models (current and aspiring) but women as a whole. California Herald (CH): How did you get your start in the modeling industry? Paula Weckerle: I started at 14, and was actually discovered by John Casablancas,…